Our Story

From our home made membrillo...

Hillside was founded back in 2008 by Jay, when he started to produce fruit pastes (membrillo) on his days off for a local cheese shop, whilst working as Head Chef at a luxury hotel on Dartmoor. Demand and popularity grew quickly, encouraging Jay to set up a production kitchen in Exeter, expanding the business and creating a range for the cheeseboard, with the addition of chutneys, pickles and savoury biscuits.

To the Olympics!

Beth, Jay’s wife, joined the business in 2015, shortly after the move to the picturesque village of Kenn, just outside Exeter.

Over the past years, our products have won some of the most prestigious awards at the Great Taste and Taste of the West Awards.

From Selfridges and Harrods to Harvey Nichols and Rockfish, from the 2012  London Olympics to Wimbledon and Royal Ascot, we have produced for and supplied to some of the UK’s biggest companies, as well as international events. You can even find our products on the shelves of Murray’s Cheese shops in New York City.  

A New Beginning

In March 2020, like so many other businesses, we were badly affected by the COVID-19 outbreak, losing 95% of our business, customers and trade overnight. Like many other small businesses, we had to diversify to survive – so we decided to rekindle an early passion for baking and launch an online shop focused on quality flour and other baking products. 

And so, The Hillside Kitchen & Baking Shop was born! 



Today, we pride ourselves on sourcing the best quality Artisan baking ingredients to sit alongside our speciality flours that we blend in-house to our own recipes, such as our Almond and Hazelnut Flour or our Five Seed White and Wholemeal Bread Flours. Our original Hillside product range of savoury biscuits, chutneys, pickles and fruits for cheese remains available, fresh from our kitchen every week. We’ve also had fun designing and creating our own range of tea towels and aprons, as well as putting together a selection of quality gifts and hampers.

Need Help?

Please, do get in touch with any ideas, suggestions or feedback about our products.

We really value our customers, you are the reason for what we do and we love to hear from you!